Herbert Simon
American economist and cognitive scientist who won Nobel for decision-making models, noting 'What information consumes is rather obvious: it consumes the attention of its recipients.'
Quotes by Herbert Simon
The mind is not a vessel to be filled, but a fire to be kindled.
Economics is the science of choice under scarcity.
Innovation is the ability to see change as an opportunity, not a threat.
The essence of creativity is the ability to combine ideas in new ways.
Life is a series of decisions, each building on the last.
True wisdom comes from understanding the limits of one's knowledge.
Organizations evolve through trial and error, much like natural selection.
The joy of discovery is the greatest reward of the scientist.
Attention is the scarcest resource in the modern world.
Heuristics are the shortcuts that make complex decisions possible.
The artificial sciences study the creations of the human mind.
Success is not final, failure is not fatal: it is the courage to continue that counts.
In the game of life, the rules are constantly changing.
Cognition is the bridge between perception and action.
The best way to predict the future is to invent it.
Bureaucracy is the price we pay for complexity.
Memory is the treasury and guardian of all things.
Decision makers act within the limits of their cognitive capabilities.
The human mind is a goal-seeking system.
Laughter is the shortest distance between two people.