P.T. Barnum — "I never asked what people wanted; I told them what they needed."
I never asked what people wanted; I told them what they needed.
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More from P.T. Barnum
"I am not ashamed to say that I am a humbug. I have always appealed to the public's love of the marvelous."
"My inexperienced friend, take it for granted that they all tell the truth -- about each other! -- and then transact your business to the best of your ability on your own judgment."
"The public is not capable of distinguishing between a genuine article and a spurious one."
"I am a showman by profession...and all the gilding shall make nothing else of me."
"If I shoot at the sun, I may hit a star."
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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