Jeff Koons — "I want to communicate to people that they should feel good about themselves and …"
I want to communicate to people that they should feel good about themselves and that they should feel empowered.
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More from Jeff Koons
"I want my work to be enjoyed by as many people as possible."
"I want to encourage people to embrace their individuality."
"I think that art is about being able to communicate with the largest possible audience."
"I want to create art that is so optimistic that it can inspire people."
"I want to create a dialogue between the viewer and the artwork."
About Jeff Koons (born 1955)
American contemporary artist whose Balloon Dog and Rabbit sculptures hold record sale prices for living artists; defines high-end commodified Pop. Closely associated with Damien Hirst (YBA-generation peer with similar production-line studio model) and Takashi Murakami (Superflat parallel from Japan). For an intellectual contrast, see Marina Abramović, Serbian-American performance artist — Abramović's body-on-the-line endurance work (The Artist Is Present, 2010) is the precise opposite of Koons's outsourced-fabrication, surface-shine commodification. Abramović's unmediated authorship vs Koons's factory production are the two cleanest poles of late-20th-century 'what is the artist for?' debate.