Steve Jobs — "It's really hard to design products by focus groups. A lot of times, people don'…"
It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
Get This Quote & Author's Image Illustrated On:
Click any product to generate a realistic preview. Up to 3 at a time.
* Initial load can take up to 90 seconds — revising the preview in another color is nearly instant.
Kitchen
Apparel
Other
More from Steve Jobs
"When you grow up you tend to get told that the world is the way it is and your life is just to live your life inside the world. Try not to bash into the walls too much. But that's a very limited life.…"
"If you just think about 'em, it just happens."
"We built the Macintosh for ourselves."
"What is Apple? Apple is a company that makes tools for creative people."
"It's like, you know, we're building a car, and you go to the customer and say, 'What do you want?' And they say, 'I want a faster car.' And you say, 'Okay, I'll put a bigger engine in it.' And you put…"