P.T. Barnum — "The best way to get rich is to give people what they want, and then charge them …"
The best way to get rich is to give people what they want, and then charge them for it.
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More from P.T. Barnum
"You know I had rather be laughed at than not to be noticed at all."
"I am a showman, and I know how to make people stare."
"My inexperienced friend, take it for granted that they all tell the truth -- about each other! -- and then transact your business to the best of your ability on your own judgment."
"The public wants to be astonished."
"Well, doctor, and do I now act like a 'pink powder puff'?"
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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