P.T. Barnum — "The cheapest way to advertise is to have something that is worth advertising."
The cheapest way to advertise is to have something that is worth advertising.
The cheapest way to advertise is to have something that is worth advertising.
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"Without publicity a terrible thing happens: nothing."
"I don't believe in humbug; I believe in advertising."
"The world is full of wonders, and it's my job to show them."
"The greatest humbug of all is the man who believes—or pretends to believe—that everything and everybody are humbugs."
"Many people are gullible, and we can expect this to continue."
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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