The experimental analysis of behavior is a natural science, a branch of biology.
Behaviorism
The experimental analysis of behavior is a natural science, a branch of biology.
Behaviorism
Contingencies of Reinforcement: A Theoretical Analysis
1969
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"The future of mankind depends on the application of behavioral science."
Humorous"The trouble with most people is that they're not prepared to live in a world without punishment."
Strange & Unusual"When you have a choice to make, but you don't make it, then that is a choice in itself."
Humorous"We are all controlled by our environment, and the only difference is whether we control the controller."
Strange & Unusual"We are controlled by the world in which we live."
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