"Walton also had an allergy for bureaucracy. He wanted to reduce the number of layers in the company, from chairman to the store associates."

"I always tried to treat people the way I wanted to be treated."

"I had no idea that I would be so successful. I honestly thought I was just doing my job."

"I want you to promise that whenever you come within ten feet of a customer, you will look him in the eye, greet him, and ask him if you can help him."

"I have always been driven by the idea of doing things better than anybody else."