P.T. Barnum — "You must get the public excited, and then give them something to talk about."
You must get the public excited, and then give them something to talk about.
You must get the public excited, and then give them something to talk about.
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"The best show in the world is the one you are about to see."
"Many people are gullible, and we can expect this to continue."
"Advertising is like learning—a little is a dangerous thing."
"I have always found that it pays to be a little ahead of the times."
"Money is in some respects like fire; it is a very excellent servant but a terrible master."
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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