"I didn't invent the hamburger. I just took it from a greasy spoon to a golden arch."

"I'm not a genius. I'm just a guy who works hard."

"I'm not a visionary. I'm a pragmatist."

"One of my suppliers told me, 'Ray, you know you aren't in the hamburger business at all. You're in the French-fry business. I don't know how the livin' hell you do it, but you've got the best French f…"

"I don't care if the Pope himself comes to Cincinnati. He can eat hamburgers like everybody else. We are not going to stink up our restaurants with any of your damned old fish!"