B.F. Skinner — "A first principle of behavior is that it is shaped by its consequences."
A first principle of behavior is that it is shaped by its consequences.
A first principle of behavior is that it is shaped by its consequences.
Click any product to generate a realistic preview. Up to 3 at a time.
* Initial load can take up to 90 seconds — revising the preview in another color is nearly instant.
"I am sometimes asked, 'Do you think of yourself as you think of the organisms you study?' The answer is yes."
"The future of mankind depends on the application of behavioral science."
"The world is full of things that are not my fault but nevertheless my responsibility."
"I am not an atheist; I am a behaviorist."
"We do not act because we are free; we are free because we act."
Your cart is empty