Sun Tzu — "Confront them with the advantageous and they will take the bait; confront them w…"
Confront them with the advantageous and they will take the bait; confront them with the harmful and they will not come.
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More from Sun Tzu
"For to win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill."
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