Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment—that which they cannot anticipate.
Click any product to generate a realistic preview (~30s). Up to 3 at a time.
"Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger."
"He who exercises no forethought but makes light of his opponents is sure to be captured by them."
"If fighting is sure to result in victory, then you must fight, even though the ruler forbid it; if fighting will not result in victory, then you must not fight, even at the ruler's bidding."
"One may know how to conquer without being able to do it."
"All warfare is based on deception. Hence, when able to attack, we must seem unable; when using our forces, we must seem inactive; when we are near, we must make the enemy believe we are far away; when…"
Your cart is empty
