P.T. Barnum — "Never attempt to catch a whale with a minnow."
Never attempt to catch a whale with a minnow.
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More from P.T. Barnum
"The public is never tired of a good thing."
"The best way to get rich is to give people what they want, and then charge them for it."
"There's a sucker born every minute."
"I have always been a firm believer in the power of the press."
"There's a sucker born every minute, but remember—I'm not one of them."
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.