P.T. Barnum — "Politeness and good humor are as much in demand as good merchandise."
Politeness and good humor are as much in demand as good merchandise.
Politeness and good humor are as much in demand as good merchandise.
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"There is no such thing in the world as luck. There never was a man who could go out in the morning and find a purse full of gold in the street to-day, and another to-morrow, and so on, day after day: …"
"The public likes to be gulled."
"If you want to be rich, you must be a showman."
"The best kind of advertising is word of mouth, but you have to get people talking."
"I have always aimed to be original, and to hit the public in a new place."
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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