B.F. Skinner — "The consequences of behavior determine the probability of its recurrence."
The consequences of behavior determine the probability of its recurrence.
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More from B.F. Skinner
"A sense of humor is a sense of proportion."
"The self is a repertoire of behavior appropriate to a given set of contingencies."
"The only way to avoid trouble is to avoid living."
"The problem is not to get students to ask questions, but to get them to ask interesting questions."
"What is love except another name for the use of positive reinforcement? Or vice versa."