We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient.
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"We innovate by listening to our customers, but also by inventing on their behalf."
"I'm a big believer in the idea that you have to be willing to fail."
"The thing that I have learned over time is that the thing that you want to do the most is the thing that you should do."
"If you can't tolerate critics, don't do anything new or interesting."
"I'm a big fan of the idea of getting rich slow. It's a lot more fun."
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