P.T. Barnum — "I am not in the business of selling truth. I am in the business of selling enter…"
I am not in the business of selling truth. I am in the business of selling entertainment.
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More from P.T. Barnum
"I don't believe in taking fools by the hand, but I do believe in attracting them to my shows."
"To be a great showman, you must first be a great observer of human nature."
"If you want to be rich, you must be a showman."
"I am a firm believer in the power of curiosity."
"The great art of money-getting consists in knowing how to attract the public."
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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