P.T. Barnum — "I believe in advertising. I believe in plenty of it."
I believe in advertising. I believe in plenty of it.
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More from P.T. Barnum
"Never attempt to catch a whale with a minnow."
"The world is full of wonders, and it is my job to bring them to the people."
"No man ever went broke overestimating the ignorance of the American public."
"The public wants to be humbugged, and I am the man to do it."
"The bigger the show, the bigger the profits."
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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