P.T. Barnum — "I have been called a charlatan, a humbug, a cheat. But I have always given the p…"
I have been called a charlatan, a humbug, a cheat. But I have always given the public their money's worth.
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More from P.T. Barnum
"The public wants to be astonished."
"The best way to get rich is to give people what they want, and then charge them for it."
"I have always made it a rule to give people more than they expect for their money."
"Never attempt to catch a whale with a minnow."
"To be a successful showman, you must always be a little ahead of your audience."
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.
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