P.T. Barnum — "There's a sucker born every minute."
There's a sucker born every minute.
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More from P.T. Barnum
"I have found that the public will pay for what they like, and they will like what they are told to like."
"Leave nothing for tomorrow which can be done today."
"The public is more easily humbugged than ever."
"Politeness and good humor are as much in demand as good merchandise."
"I have always aimed to be original, and to hit the public in a new place."
About P.T. Barnum (1810-1891)
American showman and Barnum & Bailey Circus co-founder, whose autobiography popularized Gilded Age commercial spectacle. Closely associated with James Anthony Bailey (his circus business partner). For an intellectual contrast, see Mark Twain, American author and Gilded Age satirist — Twain's The Gilded Age (1873, with Charles Dudley Warner) named the entire era of corrupt commercial spectacle Barnum embodied — Twain's later writing repeatedly attacked Barnum-style hucksterism as the era's moral disease.