I actually think that the PC business is going to be like the truck business. It’s not going to be like the car business where everybody has to have a car. I think that the PC business is going to be more like the truck business where people will have PCs, but they’re not going to be used by everyone.
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"A lot of companies have chosen to go in a different direction. They've chosen to go with the 'open' model. And we've chosen to go with the 'integrated' model. And I think that's what makes us differen…"
"I mean, how many people do you know who are 35 who have been through as much stuff as I have?"
"I think that the Macintosh was one of the most significant things that ever happened in the history of computers."
"I'm as proud of many of the things we haven't done as the things we have done. Innovation is saying no to a thousand things."
"I started Apple in my parents' garage when I was 20. We worked our butts off, and we made a lot of mistakes. But we learned a lot, and we got a lot done."
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