Machiavelli — "Men are won over as much by the love they are given as by the fear they are insp…"
Men are won over as much by the love they are given as by the fear they are inspired with.
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More from Machiavelli
"If a prince wants to maintain his rule, he must learn how not to be virtuous, and to make use of this or not, according to need."
"A prince never lacks legitimate reasons to break his promise."
"For the great majority of mankind are satisfied with appearances, as though they were realities, and are often even more influenced by the things that seem than by those that are."
"Since love and fear can hardly exist together, if we must choose between them, it is far safer to be feared than loved."
"To conquer, one must have the spirit of a lion and the cunning of a fox."
About Machiavelli (1469-1527)
Florentine diplomat and political theorist whose The Prince (written 1513) became the founding text of political realism and gave us the adjective 'Machiavellian.' Closely associated with Francesco Guicciardini (fellow Florentine political analyst and historian). For an intellectual contrast, see Erasmus of Rotterdam, Dutch humanist and The Education of a Christian Prince author (1516) — Erasmus's princely-instruction manual was published three years after Machiavelli's, for the same European audience, and is the explicit Christian-virtue alternative to Machiavellian power-realism. The cleanest 'realism vs idealism' founding pairing in modern political theory.
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