Steve Jobs

I wish him the best, I really do. I just think he and Microsoft are a bit narrow. He'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.

The products suck! There's no sex in them anymore!

You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.

A lot of times, people don't know what they want until you show it to them. That's why a lot of people at Apple get paid a lot of money, because they're supposed to be on top of these things.

Everything you've ever done in your life is shit, so why don't you come work for me?

You've baked a really lovely cake, but then you've used dog shit for frosting.

My job is not to be easy on people; my job is to make them better.

It turns out the same thing can happen in technology companies that get monopolies, like IBM or Xerox. If you were a product person at IBM or Xerox, so you make a better copier or computer. So what? When you have monopoly market share, the company's not any more successful. So the people that can make the company more successful are sales and marketing people, and they end up running the companies. And the product people get driven out of the decision making forums, and the companies forget what it means to make great products.

We were the group of people who were going to judge whether it was great or not. We weren't going to go out and do market research. We just wanted to build the best thing we could build.

I'm as proud of many of the things we haven't done as the things we have done. Innovation is saying no to a thousand things.

You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.

I would trade all of my technology for an afternoon with Socrates.

The heaviness of being successful was replaced by the lightness of being a beginner again.

I'm the only person I know that's lost a quarter of a billion dollars in one year... It's very character-building.

I think the things that I’ve found most valuable in life are the ones that I found myself.

The only problem with Microsoft is they just don't have any taste. They have absolutely no taste. And I don't mean that in a small way, I mean that in a big way. In the sense that they don't think of original ideas, and they don't bring much culture into their products.

We’re not going to be able to make money on this. We’re going to be able to make money on the next thing, and the next thing, and the next thing. That’s how we’re going to do it.

I’m an optimist. I believe in people. I believe in their wisdom, and I believe in their ability to do the right thing.

The people who are crazy enough to think they can change the world are the ones who do.

It's not about money. It's about the people you have, how you're led, and how much you get it.